#Who bought slackslack software#
Marielle Segarra: Right, if you work in sales or marketing, it’s very likely that you use Salesforce’s software to keep track of your customers.
Marketplace’s Marielle Segarra has more on the deal, and the following is an edited transcript of her conversation with “Marketplace Morning Report” host David Brancaccio.ĭavid Brancaccio: It’s hard to overstate how much this Salesforce thing is woven into the work life of so many people. Later, when you want to understand the business better, you’ve got Tableau to analyse the data and see it in a new way.Salesforce, the San Francisco-based business software firm, is buying the business messaging app Slack for nearly $28 billion. “And then, when they get to the approval stage, that workflow pulls in those approvals really fast through Slack channels. That service agent then kicks off a workflow within Service Cloud that reaches out through Mulesoft to older back-end systems,” he said. “Imagine a call centre employee of a healthcare company who could be sitting at home, taking a call from a customer filing a claim. Salesforce cofounder Parker Harris spoke in a press briefing on the eve of the developer conference about the ways in which the company is bringing together technologies from itself, Slack and two other major acquired companies (integration platform provider Mulesoft and data visualisation specialist Tableau). “Something that we’ve seen over the past five years is that Slack is great tool for organisations of all kinds of sizes and all kinds of industries, but it becomes more valuable the more customised it is to the way each different organisation works.”
#Who bought slackslack code#
The Salesforce integrations will “open up Slack to a whole bunch of new low code and no code developers”, he added. We still have this really strong freemium and self-service business where people pick up Slack and start using it for free,” he said. “This is not a pivot to only caring about Salesforce customers. He said that Slack is never trying to replace any of the “proliferation of software that customers are buying, but making them more valuable”. “Slack is the horizontal layer that’s across the whole organisation – the glue.that ties together how organisations actually work. Ultimately, what we’re announcing this week around the Salesforce-Slack integration is how we make more valuable by using Slack.” And they’re very strong on the vertical lines of business, and ultimately systems of record,” said Henderson. Sales Cloud is for salespeople, Service Cloud is for service teams, Marketing Cloud is for marketing teams. “Salesforce is very strong in particular verticals.
The Salesforce Platform for Slack is said to enable the more than 11 million Salesforce developers to build “time-saving” Slack apps natively on Salesforce Platform, using the tools and coding languages they are familiar with.
#Who bought slackslack full#
This is a software development toolkit that enables developers to bring their own Salesforce apps and workflows directly in Slack.Īlso announced was Salesforce Flow in Slack, which is said to enable developers to build Slack-first automations with full support for Salesforce data and actions using low-code capabilities and Apex SDK for Slack, which is said to allow developers to build for Slack in Apex code and automatically generate Block Kit, which is a UI framework for Slack apps.Īhead of the announcement, Cal Henderson, co-founder and chief technology officer at Slack, told Computer Weekly: “This is really the first big public step on the road to realising the value of the acquisition of how Slack and Salesforce can be more valuable together.” Salesforce Platform for Slack was recently unveiled at its developer conference in San Francisco, TrailblazerDX. The company announced some pilot integrations in August 2021 of Slack with Salesforce Marketing Cloud, Service Cloud and Sales Cloud. and this is the first major announcement of technology integrations between the two entities. Salesforce finalised the acquisition of cloud-based collaboration software provider Slack in July 2021 for $27.7bn, though the acquisition was in play in late 2020.
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